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By tradition, the 75th exhibition pavilion of VDNKh became the center of the literary life of Eurasia. 300 publishers from 25 countries presented more than 100,000 books of all genres and directions at the 31st Moscow International Book Fair.

On September 5 was held the presentation of the publishing project "ZHAZHDA" by the Chairman of the Presidium of the Eurasian Economic Cooperation Organization (EECO) Igor Rybakov within the event in the world of books.

The business philosopher together with the publishing house "Tochka" provided access to the public to what led to his success: "16 rules of life of the billionaire", aimed at the development of entrepreneurship and social creativity and allowed to go from the physical to the Russian list of "Forbes".